Three rules, and there is
no fourth one.
Every claim below carries its limit in the same block of text. That is a writing rule for this document, not a disclaimer at the bottom, and there are no exceptions to it.
01
The three rules
One launch, one pool, one floor, and nothing else to configure.
Launching costs you the gas and nothing else. No listing fee, no application, no review, nobody to ask. The token you get has a fixed supply, no mint function, no owner, and no pause, not because we promise not to use them, but because they are not written.
| Rule | What it means |
|---|---|
| It sits on something | You pick the pair at launch from a fixed list. Your token trades against an index, not against nothing. |
| Every trade builds it | A buy locks index shares underneath. A sell burns tokens. Both push the floor up. |
| The creator is tied | Creator tokens are locked at launch and release only as the floor rises. No floor, no unlock. |
What that does not give you: attention. A launch here is a contract, a pool, and a floor that starts at zero. It is not a distribution, an audience, or a reason for anybody to buy, and a floor of zero is what most tokens launched here will have forever.
02
Pick what it sits on
Your token trades against an index, not against nothing.
At launch you choose the other side of the pair from a fixed list. Your token's price is quoted in that thing, and the pool's liquidity is held in it. Every fee this token ever collects is locked underneath it, in that same thing, so the floor is not a pile of dollars slowly losing value. It is a position in something that has its own reason to be worth more later.
| Pair | Issuer | Structure |
|---|---|---|
| dNVDA dAAPL dTSLA | Dinari, dShares | registered transfer agent, 1:1 custody |
| bX-AAPL bX-TSLA bX-COIN | Backed Finance | Liechtenstein TVTG, 1:1 custody |
| Ondo Global Markets | GM tokens | 200+ US stocks and ETFs, 1:1 custody |
| WETH | ether | |
| USDC | Circle | dollars |
The other half of that sentence: it also has its own reason to be worth less. A floor made of equity falls on a bad day for equities, by the same percentage as everything else. We do not issue any of these, we do not custody anything, and we have no relationship with any of these issuers. The list is fixed at deployment and there is no function that adds to it.
03
Every trade builds the floor
A buy adds to the top. A sell takes from the bottom.
Every trade pays $10 for every $1,000 traded, in both directions. On a buy, the fee arrives in index shares and is locked underneath the token, permanently. On a sell, the fee is taken in tokens and burned. The floor is one division:
A buy raises the top of that fraction. A sell lowers the bottom. There is no transaction that lowers the floor, because there is no transaction that takes from the top without taking the same share from the bottom.
What this is not: fast. A token needs roughly a hundred times its launch valuation in cumulative volume before the floor reaches the price it launched at. A token that never trades has a floor of zero forever, and the board shows it as $0.000000 without rounding.
04
Selling into the floor does not move it
The arithmetic, in full, because this is the part people will not believe.
The obvious objection: if the floor is a bid, enough selling eats it. It does not. When you sell into the floor, you take index shares out of the backing and your tokens are burned in the same transaction. Both halves of the fraction shrink by exactly the same proportion.
Ten percent of the supply sold straight into the floor, and the floor is the same number to the last digit. It is not a defence that holds under pressure, it is a division that cannot come out differently.
What this does not mean: that the price holds. The price is wherever buyers and sellers put it, and it can sit far above the floor or fall all the way onto it. The floor says where the fall stops, not that there will not be one.
05
The creator unlocks when the floor does
No floor, no unlock. There is no clock in this.
The creator's tokens are locked at launch. They release at exactly the rate the floor covers the price the token launched at.
There is no vesting schedule, no cliff, and no date anywhere in it. A creator whose token never trades never unlocks anything, for as long as the token exists. And it never goes backwards: if the floor is at 51% of the launch price, 51% is unlocked, and it stays unlocked even if the price collapses afterwards, because the floor itself does not go backwards.
The limit, and it is a real one: unlocked is not sold, and this protocol has no opinion about what a creator does with tokens once they are free. A creator at 100% can sell everything the next block. What the rule buys you is that they could not have done it on day one, and that getting there took a hundred times the launch valuation in volume paid into your floor.
06
What a trade costs
One price. Both directions. No table.
$10 for every $1,000 traded. On a $10,000 trade, $100. There is no tier, no ladder, no discount for size, no surcharge for selling. Buyers and sellers pay the same amount at the same moment, because direction is not one of the inputs. It only decides which half of the fraction the fee lands on.
One percent is more than most pools charge, and we are not going to bury that. It is the entire engine: every cent of it is locked under a token and never comes out. A pool that charged less would build a floor more slowly, and a pool that charged more would move the price against you on every trade.
07
Where the fee goes
Two floors. There is no treasury.
$9 out of every $10 goes under the token that was traded. $1 out of every $10 goes under $LAUNCH, this launcher's own token, on the same terms: locked, permanent, no function removes it. Nothing else. There is no treasury, no team allocation, no revenue share, no staking, and no address that can withdraw anything.
That dollar is the entire link between this launcher and its own token: every trade of every token launched here raises the floor under $LAUNCH. We are stating it plainly because it is also the answer to who benefits from you launching here, and the answer should not be hidden in an annex.
08
Why a hook
Three things that only happen at the moment of a swap.
A hook is code that a Uniswap v4 pool calls on every swap. The fee has to land on a different side depending on direction, index shares into the backing on a buy and tokens into the fire on a sell, and the hook is the only code that sees which way the swap went. The floor has to be recomputed and written in the same transaction, because a number that lags is a number that can be traded against. And the creator's unlock follows the floor, so it has to move in the same block the floor moves.
What this hook cannot do: change what you receive from a swap. It sets the pool's fee and it decides where that fee goes. It has no permission to touch the amounts, and anybody can read that in the contract, because the two settings that would allow it are switched off.
09
The floor only goes up. Its price does not.
This is the part that does not work. Read it before you trade.
The floor is made of index shares. The number of shares under each token only goes up, and that holds without exception. What those shares are worth in dollars is another matter entirely.
Nothing in this protocol prevents that, and nothing in it can. We chose to back tokens with something that appreciates, and the price of that choice is that it also depreciates. This is why every floor on this site is written on two lines and never one, shares first, dollars second. If you only read the second line, you have not read the floor.
| Parameter | Value | Note |
|---|---|---|
| Guaranteed price | none | the floor says where the fall stops, not where the price holds |
| Guaranteed floor in dollars | none | the floor is made of shares, and their value follows the market |
| Floor reversibility | 0 | no function lowers the shares per token |
| Unlock reversibility | 0 | no function lowers the unlocked percentage |
| Sale restriction after unlock | none | unlocked is not a promise not to sell |
| Administration | none | no owner, no pause, no proxy |
| Pair issuer failure | unbounded | the pair is issued and custodied by a third party |
| Volume for a full unlock | ≈ 100× | as a multiple of the launch valuation |
A separate limit that has nothing to do with the market: the index shares are issued by a third party. Your floor depends on that issuer honouring redemption, staying solvent, and not restricting transfers. That risk is not ours to fix and it is not ours to hide.
10
The constants
Seven of them, and none depends on a bet about how people behave.
| Constant | Value | In plain words |
|---|---|---|
| FEE | $10 per $1,000 | one price, both directions |
| SPLIT | 9 / 1 | under the token traded, under $LAUNCH |
| UNLOCK_TARGET | launch price | the floor a token must reach to unlock fully |
| START_UNLOCKED | 0% | for everybody, without exception |
| REBUILD_AT | 1% | the drift at which the floor position is rebuilt |
| PAIRS | fixed list | no function adds to it |
| TICKER | 3 to 10 | characters, A-Z 0-9 |
11
Read the chain yourself
Everything the board shows comes from these. No database, no indexer, no key.